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Fiat Is Coming Back With New Models, Said the CEO

2021-12-27

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While Fiat is a very popular brand in Europe and other countries in the world, things haven't gone according to the plant in North America. Today the only model left in Fiat North American lineup is the 500X. The regular 500, the 500L, and even the 124 spiders are all gone. This happened mainly because Fiat is producing small vehicles, and the small vehicle isn't that popular in North America. There's some market like the province of Quebec in Canada that love these small vehicles, but this isn't enough to justify keeping all the models in the Italian manufacturer lineup. Also, the 500 wasn't really reputed for its reliability which quickly led to a major sales drop. At the end of the day, we understand that Fiat had to remove most of its model from North America. 

 

I know many of you thought that the brand was just going to leave America entirely, but that's not the case. You see, there are some rumors about new models coming in the next year or so for North America, and to be honest with you, I'm glad that this is happening. I mean, don't get me wrong because I'm not a huge Fiat enthusiast, but I'm a car journalist, and I love variety, and I know a lot of people that bought Fiat vehicles and loved them. When they were driving their 500 one 124 Spyder, I could see the same love in their highs that I had when I used to drive a Mustang, and that is why I have so much respect for these people.

 

A New Model

 

Fiat lineup has always turned around the 500 in North America, with the 124 Spyder as an exception. However, it's different in other countries, such as the Tipo or the Fiat Cross. Oh, and by the way, there's even a new 500 in Europe. I think this is fair to say that we're not expecting any of these vehicles to be sold in America. However, in a recent interview, Carlos Tavares mention that Fiat isn't done yet with North America, and there's a new model coming in soon. Of course, we don't have much information about it yet, but it could be something based on another vehicle in the Stellantis family, like the 500X is based on the Jeep Renegade itself.

 

Carlos Tavares said that there's a place in North America for small vehicles like the 500. the CEO is very optimistic about the situation and is looking forward to presenting in new vehicles sooner or later. Has he said, «I'm not here to destroy? I'm here to build,» And this quote is very important since Stellantis gave all its brands a 10-year deadline to prove they can be profitable all by themselves.

 

We don't know much about this future Fiat vehicle for North American travel one thing we can say for sure is that it's going to be electrified. Fiat really wanted to introduce the 500e to some markets such as California since people love electric vehicles there. However, the general unpopularity of the modeled the manufacturer to just not doing it. Anyways all see what Fiat has its back pocket for use in the next few years, but I'm sure it will be really interesting.

 

Jean-Sébastien Poudrier

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